Buick Encore Takes Top Spot in 2013 J.D. Power APEAL Study

Buick Encore Takes Top Spot in 2013 J.D. Power APEAL Study

The Buick Encore was the highest ranked “Sub-Compact CUV” in the 2013 J.D. Power APEAL Study, which gauges drivers satisfaction with their current vehicles.

The GMC Terrain and Buick Enclave also made the top-three lists in their individual segments.

A total of seven GM vehicles (Chevrolet, Cadillac, Buick, and GMC) landed in the top-three.

With high-tech infotainment, comfortable and fully-functional interiors, and unique styles and designs that separate them from the competition, it is easy to understand why these vehicles are at the top of the study.

About 2013 J.D. Power APEAL Study

The APEAL Study, which stands for Automotive Performance, Execution, and Layout, uses data collected through surveys of real-world vehicle owners. Study participants need to have owned their vehicles for at least 90 days to be eligible for the study.

In a nutshell, the study attempts to gauge how satisfying a vehicle is to own.

The 2013 edition polled over 83,000 drivers between February and May of 2013.

The results help buyers make more informed decisions while also helping manufacturers and designers create more appealing and attractive cars, trucks, and SUVs.

For 2013, the study was updated to reflect current demands for new technologies and convenience. Based on responses, each vehicle was given a total score before being divided into specific categories.

Terrain and Enclave

The GMC Terrain (top) and Buick Enclave made the top-three in their segments

The updated study focuses on 8 key area:

  1. Engine and transmission
  2. Ride, handling and braking
  3. Comfort and convenience
  4. Seats
  5. Cockpit and instrument panel
  6. Heating, ventilation, and cooling
  7. Sound system
  8. Styling and exterior

The rankings help buyers make informed decisions and help designers and engineers create appealing and popular vehicles.

Appealing Vehicles for Cedar Rapids and Iowa City

Call McGrath Buick GMC Cadillac to learn more about the Buick Encore, Buick Enclave, and GMC Terrain, three of the top vehicles from the 2013 APEAL Study.

If you have any questions, fill out a Contact Form and we’ll reach out to you with more information.

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